CV

Multimedia Designer - EAB

January 2023 to October 2023

• Designed layouts for application-driven print, digital, and social media material for higher education

partners using the full Adobe CC suite, including inDesign, Photoshop, and Illustrator.

• Produced motion graphics for use in paid social media campaigns.

• Attended tone and branding calls to understand and interpret the visual identity and target audiences of partner institutions.

• Collaborated with mailing operations and production designers to ensure files were properly prepared for printing and mass production.


Digital Marketing Strategist - EAB

July 2020 to December 2022

• Designed social media graphics for use in awareness stage paid social and paid search campaigns.

• Planned social media targeting and budgetary strategy for partner institutions in higher education.

• Served as the creative subject matter expert for the Adult Learner Recruitment digital team.

• Led pilots expanding into social platforms new to the ALR digital team, including several Spotify and YouTube campaigns that collected over 1.5 million impressions on tight budgets.

• Produced audio and video marketing content including voiceover, voice direction, targeting strategy, and video editing.


Associate Art Director - EAB

February 2020 to July 2020

• Designed layouts for application-driven print, digital, and social media material for higher education partners using the full Adobe CC suite, including inDesign, Photoshop, and Illustrator.

• Collaborated with mailing operations and production designers to ensure files were properly prepared for printing and mass production.


Graphic Design and Social Media Intern - Loose Screw Tattoo

December 2018 to March 2019

• Designed imagery for use in social media posts.

• Edited photography of resident artists' tattoos to shop portfolio guidelines and standards.

• Worked with the marketing manager and administrative team to schedule out social media posts and notifications.

• Created lobby signs notifying customers of any urgent notices or upcoming visiting artists.


Marketing/Graphic Design Intern - The Broadberry

May 2018 to August 2018

• Conducted targeting research to promote upcoming events and concerts.

• Worked with the in-house graphic designer to create weekly social media graphics.

• Worked with the marketing manager to create a visual guide for clients planning events at the Broadberry.

• Helped with setup for performances, including venue preparation and fulfilling rider tasks as requested by performers.